Strategic content leadership for clinicians and innovators building trust-driven platforms.

Fractional Content Director for Functional Medicine and Wellness Changemakers

Things that are on the rise: AI, misinformation, intellectually lazy content, and chronic disease (not that I’m implying causation).

I care about the accuracy of what you communicate and want to help you reach other humans.

With expertise in functional medicine and integrative wellness, and a taste for the cutting-edge in content, I help you bring it all together, without overwhelm. I combine science + strategy + savvy so you don’t have to choose.

Here’s what I’m all about.

My mission is to help necessary voices in the health space be heard. I follow SEO and AEO best practices and stay on top of marketing trends. I don’t believe you have to sacrifice quality to do this. Over the last 12 years I’ve worked with dozens of experts, including leading functional medicine practitioners and educators, as a content director, clinic manager, writer, editor, and strategic partner. I have an in-depth understanding of the field from both a patient and a practitioner perspective.

Now, I’m partnering with a small number of mission-driven practitioners and brands to offer what I’m best at, which is content strategy and oversight.

Partnering with me is right for you if…

  • You’re looking for someone to help drive cohesive, thoughtful, resonant messaging across all of your platforms

  • You have tons of great content already, but it all feels buried, cluttered, or overwhelming

  • You have an in-house team or an existing content agency, but you need someone to oversee and guide their work from a high-level perspective

  • You don’t have time to write your own content, but you wish someone could just get your voice

  • You’re ready to stand out in an increasingly saturated world, without hyperbole or manipulative marketing tactics

  • You want to educate and share information and insights that go beyond “studies say”

  • You believe in what you have to offer, and are excited to reach and help more people

  • You need someone to bounce ideas off of, and to help bring your vision to life

  • You don’t have the budget for a full-time, senior level content strategist, but are ready to invest in expertise at a fractional level

My Services

My core offering is a monthly fractional content direction package built around three foundational pillars of support, as outlined below. Packages start at $4000 USD per month, with options for increased involvement to suit your needs.

01

Strategic Direction

Clear priorities and guidance on what matters from a content perspective, where to focus, and how everything fits together.
Includes monthly or biweekly strategy calls, editorial planning, and development or refinement of voice, tone, and style guides.

02

Editorial & Quality Oversight

Thoughtful review to ensure clarity, consistency, and scientific integrity across all content.
Includes review and feedback on key drafts (articles, emails, lead magnets, etc.) created by you or your team.

03

Thought Partnership

A trusted sounding board for developing ideas and making confident content decisions.
Includes ongoing advisory support between calls via email or Slack, and communication with key members of your team as needed.

Talk To Me!

Your content should reflect you and do your experience and knowledge justice.

Whether you want to become a better known thought leader, bring in more in-person or virtual patients, or get your unique offerings in the hands of more people, drop me straight into your vision and let’s get to work.

Ready to start or just want to chat? Please send me a message!